[ Prompt answers through a diversified range of tools ]


 

Many years' know-how in specifically designed research, both qualitative and quantitative, using a qualified expert fieldwork service.
  • Concept test
    evaluation, optimization, analysis of the potential market
     
  • Product test
    sensorial analysis, sniff-test, use-test
     
  • Pre and post test of marketing mix variables
    brand, packaging, name, price, communication, promotions, merchandising, co-marketing
     
  • Customer Satisfaction
    analysis through mystery client
     
  • Image evaluations
    of brand, of firms; analysis of positioning in the competitive scenario
     
  • Indication of trend
    of the market, of a product, of a brand etc.
     
  • Evaluations of usage and attitude
    analysis of motivations, of experiences, of levels of satisfaction/dissatisfaction
     
  • Analysis on diversification
    studies for market niches, for new markets
     
  • Studies for international development potential
    desk research, evaluation of risks and opportunities
 
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